保持房地产
Martin Melaver是环保房地产企业家，回答了读者的问题Grist杂志。
Do you see any of your business policies catching on in the larger real-estate industry? -- Virginia Afentoulis, Oakland, Calif.
你知道，我在一个家庭中长大，家庭成员倾向于看一杯牛奶，称其为空。但是我对这个问题真的很乐观 - 也许是这样。我们悄悄地参与了我们所在地区的许多可持续计划，这些举措似乎吸引了很多关注。赌注实际上是巨大的。我的地区占整个东部沿海地区总沼泽地地区的30％。我们如何管理该海岸线的增长非常关键。我确实认为，我们是在社区中具有深厚根源的第三代家族企业，而不是一夜之间的“坚果”。我们以深刻关心社区的长期生存能力而闻名，因此确实有帮助。
What does a sustainable real-estate developer actually do? Can you give us some specific distinguishing programs/practices (e.g., recycling, energy, procurement practices, environmental management systems) that your organization undertakes? -- Matthew Donahue, Lowell, Mass.
If you look atU.S. Green Building Council's LEED guidelines或者Urban Land Institute's智能增长指南，您可能会得到一个相当全面的想法。基本上，它需要选择在哪里建造和不建造的地方（没有蔓延的区域，主要是城市填充物）；定向建筑物，以便最佳地利用当地气候条件（太阳的角度，盛行的风等）；创建一个能节能的建筑信封；减少停车区域不透水的人行道；在屋顶和水箱上使用雨水捕捉系统，使您能够减少对城市水源的依赖；等等，这只是开发作品。这也意味着对您要吸引的租户和他们的业务实践敏感。这意味着开发更环保的物业管理实践（建筑物中的毒素较少）。这也意味着使用苏语作为一种友好的武器来鼓励其他人类似地发展。 But at the end of the day, it really means developing a set of practices that are not only ones that we as a company can live by over the long haul, but also a set of practices that "pull" others along with us: vendors, tenants, customers, and, yes, competitors.
What do you look for in a design team and what firms have you used that you consider influential in your mission? -- Jim Smith, Chicago, Ill.
我们一直都在争夺这个问题。当我们刚开始时，我们的方法是将其他所有人与我们一起学习和成长。从律师到营销人员再到各种条纹的建筑师，都有30个外部专业人士 - 因此，LEED得到了认可。但是，并非所有LEED认可的专业人员都是平等创建的。而且我们还发现，这种基于广泛的教育意味着我们的项目完成非常缓慢。因此，现在我认为我们主要寻找那些分享我们对做正确事的热情的人。堪萨斯城的BNIM建筑师为我们提供了很多指导，就像亚特兰大的Southface Institute一样。显然还有许多其他非常合格的公司。我倾向于偏爱那些相当轻柔地说话，不会做很多自我宣传的人，但仍致力于发挥作用。听起来很奇怪，当您采访各种公司时，您知道谁得到了它，谁没有得到。
How likely is it that the damaged areas of Louisiana and Texas will be rebuilt in an energy-efficient, sustainable manner? -- Joe Mohr, St. Louis, Mo.
Great question. I'm really no expert here since this is not where we have done business to date. But frankly, I'm rather skeptical. Essentially, we've put infrastructure down in places we never should have in the first place (in my opinion) and the rather sacrosanct nature of individual property rights in the U.S. probably means that we'll repeat the same mistakes. I hope I'm wrong.
我和我姐姐刚开始进行房地产投资。您可以与进入该领域（住宅或商业商业）的人分享哪些资源或建议，他们也有兴趣同时实践可持续性？竞彩足球app怎么下载- 黎明ATNIP，弗吉尼亚州哈里森堡。
If you are trying to invest in sustainable real estate as in a Real Estate Investment Trust, forget it. I can already tell you that you care more about how to develop than the publicly traded companies that are looking for your bucks. If you and your sister are thinking of developing yourselves, big, big applause here. You're putting your own values into play rather than entrusting them to someone else's vision (to paraphrase Paul Hawken). Advice? Go slowly and gradually. The perfect, as they say, is the enemy of the good. Don't feel like your first project has got to be a living building (zero footprint).Email me如果您想要更多详细信息。乐于承诺。
您会提供最初的购房者有用的有用资源来帮助他们的新家更加环保的建议？- 华盛顿特区的Alexa Cole
I'd probably look into some very unsexy things like ducts that might not be insulated properly, plumbing lines that are not properly sealed, or old fixtures that might be converted to low-flow (shower heads, faucets, etc.).Windows可能是下一个。这是一个很好的问题，但是您的大部分特定策略都基于两件事：您居住的微气候是什么？您的特定目标是什么 - 对您有什么关系（减少能源？室内空气质量？- 减少？）。这听起来很复杂，但无论如何，这实际上不是火箭科学。
Is there a nationwide roster of environmentally responsible developers like you? -- Cindi deCapiteau, Heathsville, Va.
It's a very, very short list at the moment. I believe that Jason McLennan is coming out with a book this fall (publishing house is his own, Ecotone) that highlights some of the key players in the field. I haven't seen it yet, but Jason has a good sense of what's happening out there. Another avenue may be to look to those cities such as Austin, Portland, Atlanta, etc., with residential programs that they are promoting locally with their respective Home Builders Association.
Do you think that the real-estate market properly values green buildings? -- Cliff Majersik, Washington, D.C.
不，但是我确实认为这会改变，尤其是在卡特里娜飓风之后。价值问题有两个组成部分：风险和回报。金融机构和保险公司需要受到教育，并确信所谓的绿色建筑 - 由于建造方式和资源减少的使用方式 - 确实具有较低的风险。同样，需要对市场进行教育，随着这种降低的风险，市场需求更大（因此奖励）。这将需要时间，但我认为这会发生。
为什么地方政府不坚持开发商再利用以前开发的土地而不是始终针对原始土地或树木繁茂的土地？- 鲍勃·布雷斯林（Bob Breslin），马萨诸塞州阿尔斯顿（Allston）。
There are probably political interests interfering here, if I had to take a 30,000-foot view. If developers had to pay the true cost of sprawl development (rather than have all taxpayers pick up this burden), perhaps the landscape would change.
Has your business worked with poor communities to help bridge the economic divide in planning land-use? -- Jared Webb, Rocky Mount, Va.
We're working on that right now, but the short answer is, regrettably, no. We've embarked on a few projects that marry the best practices of the Urban Land Institute with the U.S. Green Building Council, which means mixed-use, sustainable urban infill development with about 20% of the residential component devoted to affordable housing. But that's still on the drawing board (Atlanta) and even at that, is a long cry from what we really would like to evolve into.
In your experience, does demand for sustainable real estate outstrip supply? -- Brad Kahn, Seattle, Wash.
我认为证据比任何事物都更为轶事。但是，是的，我确实认为用户/购买者确实愿意为可持续发展支付溢价。话虽如此，很少有开发商走这条路线，因此对该新产品的真正市场需求仍然不确定。这不会让我们感到惊讶。如果您问街上的普通人，当索尼·沃克曼（Sony Walkman）首次出现对这种新产品的需求是否超越了供应，他或她可能会看着你很困惑，从未见过这样的野兽。
您提到您在佐治亚州和以色列之间“上下班”。考虑到您对可持续性的信念，您是否以任何方式为通勤所消耗的竞彩足球app怎么下载能量弥补吗？- 苏珊（Susanne）出生于德国纽伦堡（纽伦堡）
I do get a lot of flak from my colleagues about the degree to which I'm wreaking havoc with our overall environmental footprint (not to mention economic cost). We have purchased绿色标签to offset all energy costs, but that really is sidestepping the issue. I'm looking intovoipnow to reduce some of the commuting, but to be frank, nothing really substitutes for face-to-face meetings. I need to see the person across from me to get a feel for whether we have a long-term partner or not. I will stop commuting in about a year and a half.
-------
本文已重印。Grist杂志。它于2005年9月30日首次出版。
Do you see any of your business policies catching on in the larger real-estate industry? -- Virginia Afentoulis, Oakland, Calif.
你知道，我在一个家庭中长大，家庭成员倾向于看一杯牛奶，称其为空。但是我对这个问题真的很乐观 - 也许是这样。我们悄悄地参与了我们所在地区的许多可持续计划，这些举措似乎吸引了很多关注。赌注实际上是巨大的。我的地区占整个东部沿海地区总沼泽地地区的30％。我们如何管理该海岸线的增长非常关键。我确实认为，我们是在社区中具有深厚根源的第三代家族企业，而不是一夜之间的“坚果”。我们以深刻关心社区的长期生存能力而闻名，因此确实有帮助。
What does a sustainable real-estate developer actually do? Can you give us some specific distinguishing programs/practices (e.g., recycling, energy, procurement practices, environmental management systems) that your organization undertakes? -- Matthew Donahue, Lowell, Mass.
If you look atU.S. Green Building Council's LEED guidelines或者Urban Land Institute's智能增长指南，您可能会得到一个相当全面的想法。基本上，它需要选择在哪里建造和不建造的地方（没有蔓延的区域，主要是城市填充物）；定向建筑物，以便最佳地利用当地气候条件（太阳的角度，盛行的风等）；创建一个能节能的建筑信封；减少停车区域不透水的人行道；在屋顶和水箱上使用雨水捕捉系统，使您能够减少对城市水源的依赖；等等，这只是开发作品。这也意味着对您要吸引的租户和他们的业务实践敏感。这意味着开发更环保的物业管理实践（建筑物中的毒素较少）。这也意味着使用苏语作为一种友好的武器来鼓励其他人类似地发展。 But at the end of the day, it really means developing a set of practices that are not only ones that we as a company can live by over the long haul, but also a set of practices that "pull" others along with us: vendors, tenants, customers, and, yes, competitors.
What do you look for in a design team and what firms have you used that you consider influential in your mission? -- Jim Smith, Chicago, Ill.
我们一直都在争夺这个问题。当我们刚开始时，我们的方法是将其他所有人与我们一起学习和成长。从律师到营销人员再到各种条纹的建筑师，都有30个外部专业人士 - 因此，LEED得到了认可。但是，并非所有LEED认可的专业人员都是平等创建的。而且我们还发现，这种基于广泛的教育意味着我们的项目完成非常缓慢。因此，现在我认为我们主要寻找那些分享我们对做正确事的热情的人。堪萨斯城的BNIM建筑师为我们提供了很多指导，就像亚特兰大的Southface Institute一样。显然还有许多其他非常合格的公司。我倾向于偏爱那些相当轻柔地说话，不会做很多自我宣传的人，但仍致力于发挥作用。听起来很奇怪，当您采访各种公司时，您知道谁得到了它，谁没有得到。
How likely is it that the damaged areas of Louisiana and Texas will be rebuilt in an energy-efficient, sustainable manner? -- Joe Mohr, St. Louis, Mo.
Great question. I'm really no expert here since this is not where we have done business to date. But frankly, I'm rather skeptical. Essentially, we've put infrastructure down in places we never should have in the first place (in my opinion) and the rather sacrosanct nature of individual property rights in the U.S. probably means that we'll repeat the same mistakes. I hope I'm wrong.
我和我姐姐刚开始进行房地产投资。您可以与进入该领域（住宅或商业商业）的人分享哪些资源或建议，他们也有兴趣同时实践可持续性？竞彩足球app怎么下载- 黎明ATNIP，弗吉尼亚州哈里森堡。
If you are trying to invest in sustainable real estate as in a Real Estate Investment Trust, forget it. I can already tell you that you care more about how to develop than the publicly traded companies that are looking for your bucks. If you and your sister are thinking of developing yourselves, big, big applause here. You're putting your own values into play rather than entrusting them to someone else's vision (to paraphrase Paul Hawken). Advice? Go slowly and gradually. The perfect, as they say, is the enemy of the good. Don't feel like your first project has got to be a living building (zero footprint).Email me如果您想要更多详细信息。乐于承诺。
您会提供最初的购房者有用的有用资源来帮助他们的新家更加环保的建议？- 华盛顿特区的Alexa Cole
I'd probably look into some very unsexy things like ducts that might not be insulated properly, plumbing lines that are not properly sealed, or old fixtures that might be converted to low-flow (shower heads, faucets, etc.).Windows可能是下一个。这是一个很好的问题，但是您的大部分特定策略都基于两件事：您居住的微气候是什么？您的特定目标是什么 - 对您有什么关系（减少能源？室内空气质量？- 减少？）。这听起来很复杂，但无论如何，这实际上不是火箭科学。
Is there a nationwide roster of environmentally responsible developers like you? -- Cindi deCapiteau, Heathsville, Va.
It's a very, very short list at the moment. I believe that Jason McLennan is coming out with a book this fall (publishing house is his own, Ecotone) that highlights some of the key players in the field. I haven't seen it yet, but Jason has a good sense of what's happening out there. Another avenue may be to look to those cities such as Austin, Portland, Atlanta, etc., with residential programs that they are promoting locally with their respective Home Builders Association.
Do you think that the real-estate market properly values green buildings? -- Cliff Majersik, Washington, D.C.
不，但是我确实认为这会改变，尤其是在卡特里娜飓风之后。价值问题有两个组成部分：风险和回报。金融机构和保险公司需要受到教育，并确信所谓的绿色建筑 - 由于建造方式和资源减少的使用方式 - 确实具有较低的风险。同样，需要对市场进行教育，随着这种降低的风险，市场需求更大（因此奖励）。这将需要时间，但我认为这会发生。
为什么地方政府不坚持开发商再利用以前开发的土地而不是始终针对原始土地或树木繁茂的土地？- 鲍勃·布雷斯林（Bob Breslin），马萨诸塞州阿尔斯顿（Allston）。
There are probably political interests interfering here, if I had to take a 30,000-foot view. If developers had to pay the true cost of sprawl development (rather than have all taxpayers pick up this burden), perhaps the landscape would change.
Has your business worked with poor communities to help bridge the economic divide in planning land-use? -- Jared Webb, Rocky Mount, Va.
We're working on that right now, but the short answer is, regrettably, no. We've embarked on a few projects that marry the best practices of the Urban Land Institute with the U.S. Green Building Council, which means mixed-use, sustainable urban infill development with about 20% of the residential component devoted to affordable housing. But that's still on the drawing board (Atlanta) and even at that, is a long cry from what we really would like to evolve into.
In your experience, does demand for sustainable real estate outstrip supply? -- Brad Kahn, Seattle, Wash.
我认为证据比任何事物都更为轶事。但是，是的，我确实认为用户/购买者确实愿意为可持续发展支付溢价。话虽如此，很少有开发商走这条路线，因此对该新产品的真正市场需求仍然不确定。这不会让我们感到惊讶。如果您问街上的普通人，当索尼·沃克曼（Sony Walkman）首次出现对这种新产品的需求是否超越了供应，他或她可能会看着你很困惑，从未见过这样的野兽。
您提到您在佐治亚州和以色列之间“上下班”。考虑到您对可持续性的信念，您是否以任何方式为通勤所消耗的竞彩足球app怎么下载能量弥补吗？- 苏珊（Susanne）出生于德国纽伦堡（纽伦堡）
I do get a lot of flak from my colleagues about the degree to which I'm wreaking havoc with our overall environmental footprint (not to mention economic cost). We have purchased绿色标签to offset all energy costs, but that really is sidestepping the issue. I'm looking intovoipnow to reduce some of the commuting, but to be frank, nothing really substitutes for face-to-face meetings. I need to see the person across from me to get a feel for whether we have a long-term partner or not. I will stop commuting in about a year and a half.
-------
本文已重印。Grist杂志。它于2005年9月30日首次出版。